This Christmas, Buy Your Man An Annual Underwear Subscription …



We know of certain underwear fetishes that involve swapping worn (and sometimes soiled) briefs and thongs and panties with other like-minded individuals over the Internet. Some people go randy for this sort of thing. Others are disgusted. But there is another way to get a regular flow of underwear through the mail.

Think of it as Netflix for your delicates, but you won’t be returning any of these. (You can, however, trade them with strangers over eBay.)

Having scored success with its “Sockscription” model, Zurich-based Blacksocks.com is expanding beyond Italian socks and into underwear. Co-founder Samy Liechti created the idea of charging an annual fee, and then delivering to members a three-times-a-year drop of fine foot garments. It only makes sense to move up the body and adapt the model for another wardrobe staple that needs constant replacing. (As yet, it appears the company is only targeting men. Sorry ladies, and panty-loving guys.)

An annual subscription starts at $87 — though if you’re in a bind, and your ex burned all your clothes in the street, you can get a one-time starter kit delivery of 10 pairs for $149 — and will keep you’re junk decked out “cotton/Lycra construction and a durable waistband that retains elasticity.” Of course, when it comes to gay men and their underwear, the look is just as important as price, which is why we’re pleased to see Blacksocks.com isn’t skimping on style. But no, this is no Nuwear.com.

For now, the selection is pretty slim, and we’d love to see some fresher options. And if we were running this business, we’d basically turn it into a subscription-based 10percent.com, where you get to choose, say, three Baskit briefs, two 2(x)ist jocks, and a handful of Andrew Christian boxer briefs for a certain fee — and pay more for access to Cocksox inventory.

This Christmas, Buy Your Man An Annual Underwear Subscription …

Cabaret Thong by Bien fee pour toi.

Enjoy all the colours of the Cabaret in this Bien Fee Pour Toi Cabaret thong! Eye catching coral pink fabric is overlaid with soft cappuccino lace to give a vivid showgirl inspired design. A bright coral bow and single Swarovski crystal at the front add the final glamorous touches. Pair with the matching Cabaret bra and suspender skirt to complete the Parisian look. Lingerie care information: Delicate machine wash at 30 or dry clean. Lingerie by Bien Fee Pour Toi of Paris France.

Price: £23.80

So Chic Tanga Thong by Bien Fee Pour Toi.

This unique Bien Fee Pour Toi thong is a touch flamboyant but oh so feminine and chic! Shades of bitter chocolate contrast beautifully with rich fuchsia pink embroidery bows and lace. The wide band of lace across the hips adds a flirtatious feel to the thong and highlights the flattering imagination of the Bien Fee Pour Toi designers. Team with the matching So Chic bra and wait for the compliments to flood in! Lingerie care information: Handwash only. Lingerie by Bien Fee Pour Toi of Paris France.

Price: £34.00

Fleur Embroidered Thong by Caprice

An elegantly designed embroidered thong in a sugar colour designed by Caprice. The waistband and sides feature a gently ruffled edging for a flirty feminine feel and the thong is beautifully finished with a silky bow and flower trinket at the front. Lingerie care information: Wash delicately at no more than 40°C. Lingerie from By Caprice of London.

Price: £10.20

Roxy Thong by Caprice

In a gorgeous shade of butterscotch this Roxy thong by Caprice is simply gorgeous! The front of the thong features satin fabric with contrasting black edging stitching and ribbon bow details while soft mesh extends around the back where a dainty black bow can also be found. Pair with the matching Caprice bra for a mouth-watering set. Lingerie care information: Handwash only. Lingerie by Caprice of the UK.

Price: £8.50

Follies Thong by Carol Malony Exclusive to BeCheeky

A sexy black lace thong from Carol Malony trimmed with fine pale pink ribbon that co-ordinates perfectly with the matching babydoll. Slip on both this thong and the babydoll for a sensual and seductive set to wear after a long bubble bath and have a glass of champagne to really set the mood for celebration. Lingerie care information: Handwash only. Exclusive online in the UK to BeCheeky.com. By Carol Malony of California.

Price: £13.60

Antoinette Brazilian Thong by Carol Malony Exclusive to BeCheeky

For a daring unique look in sexy black and contrasting fuschia try this brazilian thong by Carol Malony. Beautifully fine embroidered lace has been edged with a deep ruffle of fuschia fabric. A bow on each hip adds sassy detailing as does the fine fuschia ribbon weaving across the bottom. A brazilian fit means that the cut is smaller than a brief but not as small as a thong! Choose this sexy thong and receive the best of both worlds. Why not team with the matching Carol Malony bra for a sassy sexy look. Exclusive online to the UK. Lingerie care information: Handwash in cold only. Lingerie by Carol Malony of California.

Price: £18.70

Coquine Thong in Rose by Elise Anderegg Exclusive to BeCheeky

Exclusive to BeCheeky.com this cheeky thong by Elise Anderegg in smooth rose print with delicate central bow will compliment the matching basque beautifully and ensure the wearer feels all woman! Lingerie care information: Handwash only. Lingerie by Elise Anderegg of France.

Price: £15.00

Coquine Thong in Yellow by Elise Anderegg Exclusive to BeCheeky

Exclusive to BeCheeky.com this Elise Anderegg thong in sunny yellow fabric is a lingerie must! A central bow and delicate lace edging in white add detail. Wear with the beautiful matching bra also by Elise Anderegg and stand out from the rest. Lingerie care information: Handwash only. Lingerie by Elise Anderegg of France.

Price: £15.00

Embroidered Ribbon Thong by Fichissima Exclusive to BeCheeky

A sophisticated cream satin feel thong by Italian designer Fichissima. The silky cream fabric is overlaid with beautifully embroidered tulle fabric and a silky ribbon interwoven at the front culminating in a silky cream bow on one side. Complete the set with the matching embroidered ribbon balconnet bra also by Fichissima. Lingerie care information: Wash delicately at 40°C. Lingerie by Fichissima of Italy.

Price: £11.00